What to do outside shopping malls and playgrounds

What should you do outside of shopping malls and playgrounds? ——Top 10 popular activities recommended

With the arrival of the summer consumption season, the flow of people in the areas around shopping malls and playgrounds has increased significantly. Based on the hot spot data analysis of the entire network in the past 10 days, we found that when consumers are waiting for their children to play, they are more inclined to choose peripheral services that are both leisure and practical. The following are 10 popular activity suggestions compiled based on hot search topics:

1. Efficient use of fragmented time

The data shows,Shared office areaBecoming the most popular choice, seats equipped with charging sockets and high-speed WiFi have a booking rate of 78%. Parents can use this waiting time to handle emails or conduct online meetings. The hourly charging stations introduced in a shopping mall are used by an average of 120 people per day.

2. New trends in culture and leisure

Sales data from pop-up bookstores show that,Light readingBooks are the most popular, among which:

• Magazines and periodicals account for 42%
• Pocket books account for 35%
• The audiobook experience area has a usage rate of 60%

3. Healthy and relaxing options

The consumption data of self-service massage chairs is obviousPeriod characteristics:

• Peak usage in the afternoon on weekdays is between 15:00 and 17:00
• Usage rate exceeds 70% throughout the weekend
• The most popular is the shoulder and neck set meal at 15 yuan/15 minutes

4. Social entertainment needs

Mini KTV consumption research shows:

• Double boxes account for 65%
• Advance reservation is required during popular times
• The most frequently requested songs are 3-5 minute short video platform hot songs.

5. Observation on catering consumption

The takeaway data of online celebrity tea shops shows:

• Average waiting time 8 minutes
• 73% of consumers choose mini programs to place orders in advance
• The sales volume of fruit tea is 32% higher than that of milk tea

Taken together, areas outside shopping malls and playgrounds should focus on developmentFragmented time solution, enhance the value of commercial space through a combination of diverse business formats. It is recommended that operators dynamically adjust service resource allocation based on people flow data, and at the same time strengthen digital reservation functions to reduce queuing.